Dataque Analytics, a Nairobi‑based data consultancy specializing in analytics, machine learning, market research, survey scripting, and policy advocacy, needed a website that:
Clearly communicates each service offering and industry focus.
Projects professionalism, technical rigor, and mission-driven community impact.
Supports intuitive navigation for visitors across sectors (ICT, Healthcare, Financial Services, Retail, Education, Media & Entertainment).
Highlights thought leadership through blog posts and insights.
A refined, user-first website redesign emphasizing clarity, structure, and technical credibility:
Hero banner + positioning statement: “Unlock the Power of Data” with visuals that convey analytics, AI, and strategic decision-making.
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Service pages layout: Sections for Data Analytics, Data Intelligence, Market & Social Research, Survey Scripting, Online Panel, Training & Consultation—each with descriptive overview and clear CTAs.
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Industry tabs: Dedicated routing for ICT, Healthcare, Financial Services, Retail, Education, Media & Entertainment—demonstrating sector‑specific expertise.
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Blog integration: Featured recent articles like “Clout‑Chasing,” “Data Governance Compliance,” and “Youth Loan Trends” to showcase thought leadership and active engagement.
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Contact / footer: Prominent contact options (+254‑789‑748‑560, info@dataqueanalytics.com) and company details, ensuring trust and accessibility.
Consistent branding: Cohesive visual language across pages with sleek typography, color palette, and iconography aligning with the ethos of data science and consulting.
Clear visitor journey: Stakeholders across sectors easily find domain‑relevant services.
Positioned as thought leader: Active blog and insights built trust and market positioning.
Professional credibility through polished design aligned with analytics and science.
Improved lead conversion via visible CTAs and service summaries.
Scalable framework capable of adding case studies, visual dashboards, or interactive tools later.
Mobile‑responsive and fast‑loading for optimal user experience across devices.